Friday, May 15, 2020 | 9:00 am – 12:00 pm
Edward M. Kabak
SVP, ANA
Chief Legal Officer
BAA, a Division of the Association of National Advertisers
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In this program, experts in the field will address the critical issues that arise when offering games and other promotions relevant to today’s marketplace.
Topics to be discussed include:
- Latest Developments on Sweepstakes Skill Contests & Simple and Complex Promotions on the Key Platform
- New Developments in Influencer Marketing and the FTC Endorsement Guides
- California and Other Privacy Challenges to Digital Marketing and Data Use
- Sports Marketing, Sponsorships, Olympics & Ambush Marketing Challenges
- Untangling Social Media and User Generated Content
- False Advertising Litigation & Class Actions
- Loyalty Programs
Program Fee:
$99 for Members | $199 for Nonmembers
In-House Counsel: Free for Members | $129 for Nonmembers
Small Law Firm: $59 for MembersMembers who are Recent Law Graduates, Newly Admitted Lawyers (admitted for the first time in any state or country 2018-2020), Judges, or attorneys that practice within the Government, Academic or Not-for-Profit sectors attend this program for free.
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Terese L. Arenth
Moritt Hock & Hamroff LLPBarry M. Benjamin
Kilpatrick, Townsend & Stockton, LLPKris Ekdahl
Loeb & Loeb LLPRyan Gander
Kramer Levin Naftalis and Frankel LLPJames Johnston
Davis & Gilbert LLPMelissa Landau Steinman
Venable LLPMatthew R.D. Vittone
Frankfurt Kurnit Klein & Selz P.C. -
9:00 am – 9:05
Introduction9:05 am – 9:25 am
The Latest Developments on Sweepstakes Skill Contests & Simple and Complex Promotions on the Key Platforms
Terese Arenth9:30 am – 9:55 am
New Developments in Influencer Marketing and the FTC Endorsement Guides
Matthew R.D. Vittone9:55 am – 10:20 am
California and Other Privacy Challenges to Digital Marketing and Data Use
Kris Ekdahl10:20 am – 10:45 am
Sports Marketing, Sponsorships, Olympics & Ambush Marketing Challenges
James Johnston10:45 am – 11:10 am
Untangling Social Media and User Generated Content
Barry Benjamin11:10 am – 11:35 am
False Advertising Litigation & Class Actions
Ryan Gander11:35 am – 12:00 pm
Loyalty Programs
Melissa Landau Steinman -
New York: 3.5 Professional Practice
New Jersey: 3.5 General
California: 3.5 General
Pennsylvania: 2.5 General
Connecticut: Available to Licensed Attorneys -
Sponsorship Opportunities are Available! Please Contact:
Angie Avila, Manager, Membership Outreach and Sponsorships | (212) 382-6608 | aavila@nycbar.org