Hot Topics in Advertising & Marketing Law

Friday, October 18, 2019 | 9:00 a.m. – 12:00 p.m.

Program Chair:

Jeffrey Greenbaum
Frankfurt Kurnit Klein & Selz PC

  • This annual program provides an update on the most important developments affecting advertisers over the last year.  The program will cover federal, state, and local enforcement actions and enforcement priorities, major litigation and self-regulatory decisions, new legislation and regulatory guidance, as well as other recent developments.   Topics to be covered include false advertising, social media marketing, intellectual property, consumer privacy, sweepstakes and promotions, and direct marketing.

    Live Program & Webcast: $199 for Members | $299 for Nonmembers
    Small Law Firm: $99 for Members
    Members who are Recent Law Graduates, Newly Admitted Lawyers (admitted for the first time in any state or country 2017-2019), In-House/Corporate Counsel, Judges (and their staff who are also members), or attorneys that practice within the Government, Academic or Not-for-Profit sectors attend this program for free.

  • Barry Benjamin
    Kilpatrick, Townsend & Stockton, LLP
    Tamala T. Boyd
    General Counsel
    NYC Department of Consumer Affairs
    Gregory Hessinger
    Mitchell Silberberg & Knupp LLP
    James Mariani
    Frankfurt Kurnit Klein & Selz PC
    Eric Unis
    Staff Attorney
    National Advertising Division
    Advertising Self-Regulatory Council


  • 9:00 a.m. – 9:25 a.m. Federal Trade Commission and New York Attorney General Developments
    Jeffrey A. Greenbaum
    9:25 a.m. – 9:50 a.m. National Advertising Division Developments
    Eric Unis
    9:50 a.m. – 10:15 a.m. New York City Department of Consumer and Worker Protection Developments
    Tamala T. Boyd
    10:15 a.m. – 10:25 a.m. Q&A
    10:25 a.m. – 10:30 a.m. Break
    10:35 a.m. – 11:00 a.m. New SAG-AFTRA Commercials Contracts
    Gregory Hessinger
    11:00 a.m. – 11:25 a.m. Sweepstakes, Contests, and Other Promotions
    Barry Benjamin
    11:25 a.m. – 11:50 a.m. Consumer Privacy and Marketing
    James Mariani
    11:50 a.m. – 12:00 p.m. Q&A

  • CLE Credit
    New York:
    3.0 Professional Practice
    New Jersey:
    3.0 General
    3.0 General
    2.5 General

  • Sponsoring Association Committees:
    Consumer Affairs, Darren A. Bowie, Chair
    Information Technology and Cyber Law, Sylvia Khatcherian, Chair
    Trademarks & Unfair Competition, Ainslee Schreiber, Chair

    Sponsorship Opportunities are Available! Please Contact:
    Angie Avila, Manager, Membership Outreach and Sponsorships | (212) 382-6608 |