Hot Topics in Advertising & Marketing Law 2013: Focus on Online Advertising & Social Media
Wednesday, Oct 23 2013 9-12:30 pm
Wednesday, Oct 23 2013 9-12:30 pm

This annual program gives a timely update on recent developments in the laws governing advertising and marketing. With advertisers focusing more of their marketing efforts in digital media, this year’s program will focus on online advertising, including social media. The program will cover the Federal Trade Commission’s enforcement priorities related to online advertising practices, the FTC’s new guidance on the use of disclosures in online advertising, recent cases from the National Advertising Division on the use of social media for advertising purposes, and avoiding copyright, trademark, and right of publicity claims when posting content on Facebook, Twitter, Instagram, Buzzfeed, and other social media platforms.

New York, New Jersey & California credit: 3.5 professional practice This live program provides transitional/non-transitional credit to all attorneys. Illinois Credit: 3.25 general Pennsylvania Credit: 3.0 general

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