10 Steps for Running a High Impact Pitch Meeting: Business Development for Lawyers (PDW Series)
Thursday, Mar 21 2013

Many attorneys think that the primary purpose of a pitch meeting is to tell the prospect about the attorneys’ and firm’s capabilities, expertise and experience. We believe it is about so much more. It truly should be about creating an experience that develops trust, simulates what it would be like to work with the attorney and firm, and places the focus on the potential client, not the attorney. This program will focus on ten simple steps that attorneys can take to create such an experience and increase the odds of winning the work. In particular, the program will discuss preparation, meeting facilitation, handling objections and setting up the close



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